The Apollo

An award-winning 431-unit luxury mixed-use community with 90,785 square feet of commercial space developed on H Street, NE, Washington, DC.


A transformative, mixed-use community in the heart of the thriving H Street NE corridor of Washington, DC.

Insight acquired the 2.5-acre site in the heart of the H Street Corridor in two phases. The first phases involved the acquisition of the famous Murry’s Grocery Store in November 2011. In May of 2014, Insight and JP Morgan acquired the H Street Self-Storage site property and consolidated it with the Murry’s Grocery site. The project received entitlement approval in June 2013 and demolition began for Insight’s project in September 2014.

This transformative project includes 431 ultra-luxury residential units, a 47,158 square foot Whole Foods Grocery, a 31,909 square foot office space and 11,718 additional square feet of exciting and unique neighborhood retail including The Wydown, Daily Rider, Solid State Books and The Little Grand.

Initial delivery of residential units occurred in November 2016. Construction was completed in April 2017. The lease-up was completed and occupancy stabilized in November 2018.

The H Street Corridor is considered one of DC’s commercial and creative hubs with a large entertainment district that retains a distinct neighborhood character.  The Apollo became the heart of the residential and retail portion of the bustling H Street entertainment district.  Over the past decade the area has experienced a resurgence of its visual and performing arts scene, hip bars, music venues, an array of independent retailers and a boom of high-end residences.

As part of this resurgence, the DC government invested in improvements on H Street including new streetlights, curbs, sidewalks, landscaping and streetcar lines.   The new streetcar line stops in front of the Apollo and connects to Metro Rail at Union Station.

Insight is especially proud of its partnership with Art Enables to showcase the Higgs Gallery within the Apollo. Art Enables is a DC based organization that creates opportunities for artists with disabilities to make, market and earn an income from their work.