Broad & Washington

2.7 acres at the “main-and-main” intersection in downtown Falls Church, Virginia opening Spring, 2024 with 334 luxury apartments, Whole Foods and the new home of Creative Cauldron.

PLAZA 1
lobby rendering
A generated image of the interior of the apartment building

An extremely rare opportunity to own and re-develop a large-scale mixed-use project in an existing urban core.

Insight purchased 2.7 acres at the intersection of Route 7 and Route 29 in downtown Falls Church in January 2015.

Insight successfully rezoned the property in early, 2021 to bring to downtown 334 apartments (10% of which will be affordable), a marquee 45,000 square foot Whole Foods Market, a permanent home for Creative Cauldron and approximately 8,500 SF of in-line street retail along with significant and new public parking.

Broad & Washington partnered with Creative Cauldron during the entitlement phase to find a first class, permanent and affordable home that is purpose built to operate a highly regarded and award winning community theater.

Broad & Washington is within walking distance of the East Falls Church Metrorail Station and is adjacent to downtown employment, retail, dining and the historic State Theatre.  This location also enjoys easy access to major commuter routes including Route 66, the Capital Beltway, Route 29 and Route 50.  Most importantly the city is located at the tip of Arlington’s Rosslyn-Ballston Corridor and proximate to many major employment and destination-retail/cultural centers including downtown Washington, the Rosslyn-Ballston Corridor, Tyson’s Corner, Merrifields’ Mosiac District and Seven Corners.